The dynamics of mass communication / Joseph R. Dominick.
Material type:
TextLanguage: English Series: (McGraw-Hill series in mass communication)Publication details: Boston ; London : McGraw-Hill College, 1999.Edition: 6th edDescription: xxiii, 568 p. ill. (some col.) ; 26 cm. + CDISBN: - 007290478X (acid-free paper)
- 0071156852 (International ed.)
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Includes bibliographical references and index.