| 000 | 00616nam a2200217 u 4500 | ||
|---|---|---|---|
| 001 | 000429449 | ||
| 005 | 20150212110058.0 | ||
| 008 | 050510s1993 |||a||||||||||000|0|fre|d | ||
| 020 | _a2130445055 | ||
| 040 | _aAM-YeSLU | ||
| 041 | 0 | _afre | |
| 100 | 1 | _aDayan, Armand. | |
| 245 | 1 | 3 |
_aLe marketing / _cArmand Dayan. |
| 250 | _a8e édition | ||
| 260 |
_aParis : _bPresses universitaires de France, _c1993. |
||
| 300 |
_a127 p. : _bill. |
||
| 440 | 0 |
_aQue sais-je? : Collection encyclopédique _n1672 |
|
| 504 | _aIncludes bibliogrqphical references and index : p. 124-127 | ||
| 650 | 1 | 4 | _aMarketing |
| 942 | _cK | ||
| 999 |
_c11527 _d11527 |
||